LanderBolt

Privacy Policy

How we collect, use, and protect your information

Last updated:

VertiCode, Inc. (“LanderBolt,” “we,” “us”) respects your privacy. This Privacy Policy explains how we handle personal information when you visit our marketing site, sign up for or use the LanderBolt platform, contact our support team, or otherwise interact with us.

1. Scope & roles

This policy applies to two distinct situations:

  • Customers and visitors. When you visit our marketing site or sign up as a customer, we act as a “controller” of your personal information.
  • End users of your landing pages. When visitors interact with landing pages you build and host on LanderBolt, you decide what data is collected and how it is used. In that situation, you are the controller and we act as a “processor” on your behalf. Your own privacy policy and consent flows apply to those visitors.

2. Information we collect

Information you provide

  • Account data: name, email address, password (stored hashed), company name, billing address, phone number.
  • Payment data: processed by our payment processors. We do not store full card numbers on our own servers; we receive a tokenized reference plus the card type and last four digits.
  • Content: the landing pages, files, code, images, and other material you create or upload to the Service.
  • Support communications: the contents of messages you send us through live chat, email, or the contact form, including any screenshots or attachments.

Information collected automatically

  • Usage data: features used, pages viewed in the app, clicks, timestamps, and crash/error reports.
  • Device & log data: IP address, browser type and version, operating system, device identifiers, referring URL, language, and approximate location derived from IP.
  • Cookies and similar technologies: see “Cookies & tracking” below.

Information from third parties

  • Affiliate referrals: if you sign up through one of our affiliates, we receive the referral identifier so we can attribute and pay commission.
  • Payment processors: they share basic transaction status and risk-scoring signals with us.
  • Public sources: business contact information that may be available publicly.

3. How we use information

  • Provide, operate, secure, and improve the Service;
  • Create and manage your account, authenticate logins, and respond to support requests;
  • Process payments, prevent fraud, and recover unpaid balances;
  • Send service-related communications (billing receipts, security alerts, product updates, important policy changes);
  • Send marketing emails about new features or offers, where permitted — you can unsubscribe at any time;
  • Analyze usage to understand what works, fix bugs, and prioritize improvements;
  • Detect, investigate, and prevent abuse, fraud, violations of our Acceptable Use Policy, and security incidents;
  • Comply with legal obligations and enforce our agreements.

If you are in the European Economic Area, the United Kingdom, or Switzerland, our legal bases for processing your personal information are:

  • Contract — to provide the Service you signed up for;
  • Legitimate interests — to keep the Service secure, prevent abuse, improve features, and conduct limited marketing;
  • Consent — for optional cookies, marketing emails where required, and any other use requiring it;
  • Legal obligation — to comply with applicable law (for example, tax records).

5. Who we share it with

We do not sell personal information. We share it only in the following circumstances:

  • With service providers who process information on our behalf under written contracts (see “Third-party processors”);
  • With affiliates referring you to us, limited to the data needed to attribute commission;
  • With professional advisers such as auditors and lawyers, under duties of confidence;
  • In a business transfer such as a merger, acquisition, or sale of assets — we will ensure any successor honors this Privacy Policy;
  • When required by law, court order, or regulatory request, or to investigate suspected fraud, security incidents, or threats to safety;
  • With your consent or at your direction.

6. Third-party processors we use

We rely on a small set of vetted third-party services to run the platform. Their privacy practices are governed by their own policies:

  • Payment processing — Stripe and/or PayPal (card and PayPal payments).
  • Customer support & live chat — Intercom (chat widget on our website and in-app).
  • Product & marketing analytics — Google Analytics (anonymized IP, aggregate usage).
  • Affiliate tracking — FirstPromoter (records affiliate referrals and conversions).
  • Hosting, CDN, and DNS — cloud and edge providers such as Cloudflare and our underlying cloud hosts, which process traffic data to deliver and protect the Service.
  • Email delivery — transactional and marketing email providers used to deliver receipts, alerts, and product updates.

We may add, remove, or change processors over time and will keep this list reasonably current.

7. Cookies & tracking

We and our processors use cookies, local storage, and similar technologies to:

  • Keep you signed in and remember preferences;
  • Measure traffic and feature usage in aggregate;
  • Detect fraudulent or abusive behavior;
  • Attribute affiliate referrals.

You can control cookies through your browser settings; blocking them may break parts of the Service. Where required by law, we will request your consent before setting non-essential cookies.

8. Data on your landing pages

When end users visit a landing page you host on LanderBolt, the data collected by that page (including form fills, tracker pixels, and any analytics you embed) is determined by you. You are responsible for:

  • Publishing a privacy notice and obtaining lawful consent for any tracking deployed on your pages;
  • Honoring opt-out and data-subject requests from your end users;
  • Complying with GDPR, the UK GDPR, CCPA/CPRA, and any other applicable laws.

If you need a Data Processing Addendum reflecting this allocation, contact [email protected].

9. Data retention

We keep personal information only as long as needed for the purposes described in this policy, including to provide the Service, comply with legal obligations, resolve disputes, and enforce agreements. Typical retention periods:

  • Account data: while the account is active, then for a reasonable period (typically 12–24 months) after closure for legal, accounting, and abuse-prevention reasons.
  • Your Content: while the account is active; deleted within a reasonable period after termination, with limited backup copies aging out over up to 90 days.
  • Billing records: as required by tax and accounting law (typically 7 years).
  • Support communications: typically 24 months.
  • Logs and security data: typically 30–90 days, longer where needed for investigation.

10. Security

We use commercially reasonable administrative, technical, and physical safeguards designed to protect personal information, including encryption in transit (TLS), encryption at rest where applicable, access controls, network segmentation, and routine reviews. No system is perfectly secure; if we become aware of a breach affecting your information, we will notify you and the appropriate authorities as required by law.

11. International transfers

We are based in the United States, and the third-party processors we rely on may be located elsewhere. If you access the Service from outside the U.S., your information will be transferred to and processed in countries that may have different data-protection laws. Where required, we rely on Standard Contractual Clauses and equivalent safeguards for transfers from the EEA, the UK, and Switzerland.

12. Your rights

Subject to applicable law, you may have the right to:

  • Access the personal information we hold about you;
  • Correct inaccurate or incomplete information;
  • Delete information (subject to legal and contractual exceptions);
  • Restrict or object to certain processing;
  • Request a portable copy of information you provided to us;
  • Withdraw consent where processing relies on consent;
  • Lodge a complaint with your supervisory authority.

To exercise these rights, email [email protected] from the email address associated with your account. We will respond within the timeframe required by applicable law.

13. California privacy rights

If you are a California resident, the California Consumer Privacy Act (as amended by the CPRA) gives you the rights described above and the right not to be discriminated against for exercising them. We do not sell personal information for monetary consideration and do not engage in “sharing” for cross-context behavioral advertising. We do disclose information to service providers as described in this policy.

14. Children’s privacy

The Service is not directed to children under 16, and we do not knowingly collect personal information from them. If you believe a child has provided us information, please contact us and we will delete it.

15. Changes to this policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top of the page shows when changes took effect. For material changes, we will provide additional notice (for example, by email or an in-app message).

16. Contact

Questions, requests, or complaints? Contact us:

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